The inclusive CRM for Equality & Advocacy Charities
GoodCRM is the accessible, inclusive CRM designed for equality, advocacy, and social justice organisations. Whether you support LGBTQ+ rights, racial justice, disability and human rights and advocacy, our CRM helps you manage relationships, track campaigns, and engage supporters with ease. Built for non-profits, GoodCRM ensures charities fighting for equality have the right tools to organise their work efficiently and accessibly.
Unlimited x GoodCRM
Unlimited promote, fund and commission disabled-led work. They have worked closely with the GoodCRM team to understand some of their more unique requirements, with guided support from our Customer Success team.
Customer Case Study
As a disabled led organisation with accessibility at its core, Unlimited required a system which was intuitive and easy to use, for both internal and external users, which led them to choose GoodCRM to manage their processes.
Unlimited’s use of GoodCRM has expanded from managing artist’s details and commissions, to analysing data about an individual’s engagement across project strands, as well as recording the support they provide to cultural institutions. The system provides a streamlined way to understand their audiences too, though automated collection of Equality of Opportunity data…
Key features for Equality & Advocacy organisations
Every charity is different, and GoodCRM gives equality and advocacy organisations the flexibility they need. Our custom fields, bespoke workflows, and data import tools let you tailor the system to fit your needs—without the complexity of corporate CRMs.
Custom Fields
Customise every part of your CRM to capture the data that’s important to you.
Customisable Forms
Every data-entry form is customisable with elements, fields, rules and validation.
Data Import
Import data from spreadsheets with sophisticated controls to create tags and connections.
Bespoke Workflows
Let us embed key processes into your CRM to automate work and data-capture.
FAQs for Equality & Advocacy Charities
-
A CRM (Customer Relationship Management) system helps charities and non-profits organise supporter relationships, manage fundraising, track interactions, and run outreach campaigns—all in one place. For equality and advocacy charities, a CRM is particularly useful for managing donors, volunteers, service users, and key stakeholders while ensuring data is structured and accessible.
Many organisations supporting LGBTQ+ rights, racial justice, disability advocacy, domestic violence survivors, or health-related causes rely on spreadsheets or disconnected systems that slow them down. A CRM like GoodCRM simplifies operations, making it easier to track engagement, collect important data, and run your organisation smoothly—so you can focus on driving real change.
-
GoodCRM is built specifically for UK-based charities and non-profits, with a strong emphasis on inclusivity, accessibility, and affordability. Whether you're a small grassroots group or an established advocacy organisation, our CRM is designed to be easy to use, adaptable, and cost-effective—without unnecessary complexity.
Unlike corporate-focused CRMs, GoodCRM understands the unique needs of advocacy and equality-focused charities. Our platform is ideal for:
LGBTQ+ and racial justice charities managing supporter engagement and campaign data.
Disability charities and health advocacy organisations needing an accessible CRM to track services, fundraising, and community outreach.
Domestic violence and legal advocacy groups organising records while guiding staff through structured data collection processes.
Fundraising charities looking for an affordable donor management system that integrates with grants, campaigns, and supporter databases.
Our workflow tools also help teams collect and organise data consistently, ensuring staff follow the right steps when working with service users, fundraising, or outreach.
-
Yes! GoodCRM is designed to support the key needs of equality, advocacy, and health-related charities.
Guided Data Collection: While GoodCRM is not a dedicated case management system, it provides structured workflows that help staff capture and organise case-related information efficiently, ensuring data is logged in a consistent way.
Fundraising & Donor Management: Whether you’re raising funds for a health advocacy campaign, a specific condition, or grant-funded projects, GoodCRM helps charities manage donor relationships, track contributions, and engage supporters.
Accessibility: GoodCRM is an accessible CRM, designed with disability charities in mind. Our platform follows best practices for user-friendly navigation, screen-reader compatibility, and structured data entry, making it easy for all teams to use.
By combining supporter management, donor tracking, and structured workflows into one easy-to-use platform, GoodCRM helps advocacy charities stay organised and impactful—without unnecessary complexity.